a group of fallen start-up companies, although the final result is dead, but the cause of death is still different, the following causes of death are still universal and typical.
in fact, all startups have a rough time, but compared to before C round of company, the scale, reputation but facing D round of the so-called star company has the typical significance, this paper simply from sudden death, suicide, the sale of the development path for readers full decoding can not escape the "Curse of financing".
2. alumni do publicity
1. links to exchange
after all, shop is open on the web, so that to make full use of the Internet to do propaganda, it should be a successful promotion of online shop premise, therefore, I prepared for your online publicity 8 seven character songs, together with me, read aloud.
data decoding – but data doesn’t tell everything
causes of death two: blind expansion after being kidnapped by capital. If a start-up company does not have rapid and rapid revenue growth, don’t blindly expand the team. Many startups are defeated, most of them are capital chain breaking and financing problems, but >
is only some incomplete statistics, but still has the typical significance, data from the table we can see that the start-up companies from the angel went D round of probability is less than 2%, it is extremely dangerous. The media as a witness, there is a special occasion "saw him rise from seeing his dinner guests, he saw the building collapsed".
good online shop, you need to shop for publicity, promotion. A lot of people think it’s advertising, that’s true, but not comprehensive.
maybe you will say, since most of the propaganda on the Internet, everyone who also see who, do not waste the name card cost?! though is opening in the online store, but you is the life of you, to the buyer by mail baby is in reality. Design a unique business card, print your contact information and the address of the store, you may as well put a few in the mail. Because the design is exquisite, the buyer is reluctant to throw away, if the opportunity, the other party will certainly show it to others, so that is to say that you are doing publicity. Ha ha, details of the place depends on whether you want to get.
worst path – death,
is what you call SEO technology. Can do with some network promotion optimization company, please them for their online shop out a program, comprehensive improve site ranking. >
4. uses keywords to rank
in 2016, honey Amoy net, delicious 77, the young monarch dish, car net, car, Bai Bo Amoy on the road, awesome medicine…… A large number of start-up companies have closed down, the arrival of the death tide at the same time, B round of death, C die, the situation continued. Some companies stay behind Starving people fill the land., some companies are very careful, but also some companies muffled fortune. All kinds of difficult start-up companies, the second half of 2016 defined as "life and death bureau" point of demarcation,
a from campus not long you have their own alumni, have never thought to make it reasonable use up? Go up and tell your classmates, friends, he opened a shop, not only can make friends with you to share the joy of open a shop, but also to gather popularity. Maybe, as well as their favorite products, so, and pulled a number of potential customers.
3. print business card communication
The advertisement in
causes of death one: burn money, engage in price wars. This is almost the majority of enterprises closed down the death of a common problem, whether it is a tycoon or start-up companies, like through the price war way to quickly obtain users and occupation of the market. However, many companies such as BJAT, Wanda, LETV, have strong cash flow support, through channels and subsidies to keep the price down, engage in a protracted war; but the venture companies depend on each round of venture capital financing from where a strong fight, there is no way to long time consumption, once a new round of financing not in place, the capital chain rupture ending only death. For example, the 3 round of financing over $35 million a year honey amoy.
‘s impression is a striking position on TV, newspaper or light box, so as to attract passers-by’s eyeballs. Apply to the online shop inside, this method seems to be somewhat inferior. The store opened in the Internet, but also the majority of people, the target group activities in the network is in the world you can read information online, there are a few people will remember the advertisement in the newspaper? It is to distinguish between the traditional media and the Internet are different.
in order to enhance their online popularity, increase traffic, in preparation for the shop when it should pay more attention to some of their online content related or similar websites, especially those high flow gas Wang, but be careful away. After his shop built, you can talk about the link with their things. Of course, built early, others may be because your site does not flow and ignore it, which requires you to put down the attitude, talk with them a matter of conscience, as long as the heart plus your already in the shop to their site links, believe that your site will soon appear on their site. Mutual propaganda.
first, three sets of data, the time span is from January 2014 to August 2016 this 31 months time, get the angel round including seed round investment of 4908 companies, get A including Pre-A and A+ the company’s financing round reached 4179, through B including B+ round of companies have 970, and crossed the C round of the company was only 311, the final round of financing to D company only poor 94.